Unfolly is built on a single rule: your follower data is yours. This page explains exactly what we touch, what we store, and what we never see.
This Privacy Policy describes how the Unfolly Chrome extension and the website at unfolly.digital ("Unfolly", "we", "us") handle information when you use them. The data controller is Unfolly Ltd, a company registered in England & Wales (Companies House no. 14829361) with its registered office at 71-75 Shelton Street, Covent Garden, London WC2H 9JQ, United Kingdom. For any privacy question, contact privacy@unfolly.digital.
By installing the extension or visiting the site, you confirm that you have read this policy.
Unfolly is a follower analytics tool. When you are logged in to Instagram in your own browser, the extension reads your own public follower / following graph through the same pages you would normally see. Specifically, the extension may access:
The extension never asks for your Instagram password and never logs in on your behalf.
Follower snapshots and the diff history are stored locally in your browser using the chrome.storage API. They never leave your device unless you explicitly export them as CSV.
The only information that reaches our servers is what is strictly necessary to operate a Pro subscription:
api.unfolly.digital to validate Pro entitlements.We do not upload your follower lists, snapshots, ghost rankings, or any Instagram data to our servers. Ever.
The data we touch is used solely to deliver and operate the features you installed the extension for:
We do not use your data for advertising, profiling, training AI models, or any purpose unrelated to operating Unfolly.
Unfolly's use of information received from Google APIs and from Instagram pages adheres to the Chrome Web Store User Data Policy, including the Limited Use requirements. Specifically:
We do not sell your personal information. We do not share it with data brokers, advertisers, or analytics resellers. Under the California Consumer Privacy Act (CCPA / CPRA), Unfolly has not sold or shared personal information in the preceding 12 months and does not intend to.
Unfolly relies on the following third parties only for the narrow purposes listed:
Unfolly does not embed analytics SDKs (no Google Analytics, no Mixpanel, no Segment, no Facebook Pixel) on either the extension or the website.
The website at unfolly.digital sets only one local-storage value (unfolly.theme) to remember whether you prefer dark or light mode. No tracking cookies, no advertising identifiers, no fingerprinting.
The extension uses chrome.cookies permission solely to read Instagram session state required to load your own follower pages — the same cookies your browser already sends when you visit Instagram normally.
Unfolly is not directed to children under 13 (or under 16 in the EEA). We do not knowingly collect data from children. If you believe a child has provided us with personal information, please contact us and we will delete it.
Depending on your jurisdiction, you may have the right to:
Exercise any of these by emailing privacy@unfolly.digital. We respond within 30 days.
Local snapshots in your browser are retained until you delete them via the extension's settings, uninstall the extension, or clear browser storage.
Subscription records on our server are retained for as long as your subscription is active and for up to 7 years after cancellation, only as required by tax and accounting law in the United Kingdom.
To request full account deletion, email privacy@unfolly.digital from the email used at checkout. We will erase your record within 30 days, except for the minimum required for legal compliance.
Subscription records are stored on a server protected by HTTPS (TLS 1.2+), restricted SSH access, and encrypted at rest. We follow common security practices but no system is perfectly secure. If you become aware of a vulnerability, please report it to security@unfolly.digital.
If we materially change this policy, we will update the "Last updated" date and, for substantial changes, notify you in the extension or via email. Continued use of Unfolly after a change means you accept the revised policy.
Privacy questions or requests: privacy@unfolly.digital
General support: support@unfolly.digital
Postal address: Unfolly Ltd, 71-75 Shelton Street, Covent Garden, London WC2H 9JQ, United Kingdom.
Unfolly is an independent product. It is not affiliated with, endorsed by, or sponsored by Instagram, Meta Platforms, Inc., Google LLC, or any other third party.